Are you ready to roll into 2025 with renewed energy and optimism? Give yourself and your environment a New Year’s tune-up at these Downtown businesses, setting the stage for your best year yet!
CRACK YOUR BACK
Bob The Chiropractor / 416 E Broadway
Doctor Bob Benaderet gets plenty of five-star reviews and repeat customers for his chiropractic expertise. He’ll treat your shoulder, back, and neck pain with positivity and good humor! For more details and to schedule an appointment, click here.
Fitness Chiropractic & Massage Therapy / 100 Oceangate Blvd, P280
Get yourself in full alignment for 2025! Let these chiropractic experts manipulate your spine, alleviate your pain, and restore proper function between your brain and body. Massage therapy and sports rehab services are also available. For details on all services and to make an appointment, click here.
Skyline Health & Wellness / 11 Golden Shore, Ste. 220
Get relief from your chronic back and neck pain with traditional chiropractic and massage therapy techniques, along with new, state-of-the-art treatments such as spinal decompression and cold laser therapies. Learn more and make your appointment here.
JOIN A CLUB
Downtown Runners LB
This is a nonprofit that specializes in fitness, fun, and philanthropy! Their Wednesday evening and Saturday morning runs are getting great attendance from runners of all abilities. They also organize charity events such as last month’s Toy Drive Fun Run. It’s a great social club as well! There’s always a cool hang after the run. Learn more by following on Instagram @downtownrunners_lb.
Long Beach Walking Club
This club is a community of women dedicated to wellness, community service, and connection! They organize walks all over Long Beach, including many in Downtown. They give back to the community through beach clean-ups and other volunteer-led events. Click here to visit the club’s very informative website. If you are affiliated with an organization that would like to collaborate with the club, that can be addressed on the website as well.
GET YOUR CAR CLEANED
Beach City Auto Detail & Tint / 210 Alamitos Ave.
Pamper your ride with 100% hand wash and wax services at this conveniently located Downtown spot. The shop also provides professional window tinting, paintless dent removal, windshield repair/replacement, and headlight restoration services. For details, click here.
Crystal Clear Headlights / 729 E 4th St.
Keep your headlights clean and clear so you can see what lies ahead in 2025! The shop is now mobile, which means they’ll come to you for servicing and repairs — including bumper, trim, and chrome polishing. For more info, click here.
GET YOUR NAILS DONE
Phancy Nails & Spa / 62 Elm Ave.
As they say at Phancy, “Life may not be perfect, but your nails should be!” A full spectrum of manicures, pedicures, waxing, and nail enhancements is available in this popular East Village shop. For details on the shop and its services, click here.
Cherie Lash & Nails Salon / 149 W 6th St.
This shop specializes in individual eyelash extensions, along with full nail and waxing services. The kind and attentive staff is well-known among local couples who often come in to get their services done at the same time! For reviews, service details, and to call for an appointment, click here.
Lona Nails & Spa / 623 Pine Ave.
At Lona you can get some truly fierce nail designs done that will help you make your statement for the new year! Full manicure and pedicure service is available, along with one of the most relaxing foot massages in town. To contact Lona and to see some wild nail designs, click here.
Nails By Leha / 25 Atlantic Ave.
Get your nails done in colors and styles that reflect your positive vibe! Leha has a vast assortment of nail designs for you to choose or create from. To contact the shop and to see a huge gallery of Leha’s creations, click here.
SPRUCE UP YOUR WARDROBE & HOME DECOR
LB Vintage Etc. / 737 Pine Ave.
For those who don’t limit their wardrobe and home decor selections to the present, LB Vintage Etc. is a treasure house! The shop plays host to over 40 vendors with great and varied taste. Be prepared for a lengthy visit, exploring riches from many eras. You may get inspired to create an entire new look based on vintage finds! To get a preview of what this wonderful shop has to offer, click here.
Istanbul Home / 419 Shoreline Village Dr.
Would you like to add an international touch to your style? Plan on a visit to Istanbul Home, which offers handmade, unique Turkish accessories and home decor. The gorgeous multi-colored lamps alone may change your entire interior decorating approach! To get a look at what this amazing shop has to offer, follow on Instagram @istanbulhomelb.
Burke Mercantile / 435 E 1st St.
“If you need help elevating the look and/or functionality of your living or work space, I’m your gal!” said shop owner Maggie Stoll, who works with both residential and commercial clients to help maximize use of space and help with any aspects of their environmental design — paint colors, finishes, fixtures, furniture, decor, layout, and more. To visit Stoll’s consulting website, click here.
Caravana Furniture / 975 Long Beach Blvd.
“During the holiday season, many of our customers find themselves re-evaluating their homes, often while preparing to host guests,” said co-owner Wendy Ortiz. “We provide one-on-one consultations to help translate their new visions into reality. Our expertise in customizable furniture allows us to turn our clients’ ideas into beautiful pieces that fit perfectly.” Click here to see Caravana’s furniture and to contact them about a consultation.
ButterScotch Motor & Bean / 132 Linden Ave.
ButterScotch is a men’s shop for those who go for a muscular, on-the-go style of Classic Americana. Shop owner Thomas Kerns, who waxes poetically about ButterScotch style in his blogs, will be happy to consult with you about getting your look motorcycle and muscle-car appropriate. Visit the ButterScotch website to get a feel for the vibe and to contact Tommy.
GET A FRESH HAIRCUT
Salon Row / 195 E. 4th St.
Salon Row is a multi-suite collective for beauty professionals of all kinds! Hair stylists, brow artists, nail technicians, and more are waiting for you to show up so they can work their magic on your 2025 look. If you’re a beauty professional yourself and are looking for a new location, this may be the place for you. Click here to learn all about this DTLB beauty resource.
Herbal Shea / 746 Pine Ave.
Herbal Shea infuses its holistic hair care products with passion, love, and the best ingredients that nature has to offer! The shop offers products that target the uniqueness of each person’s hair composition, helping clients embrace the natural state of their hair.
Check out the nature-forward product menu. It will make your hair hungry! Try the Honey Fenugreek Hydration Cream, Ginger Sugarcane Hair Butter, or the Coconut Milk & Hibiscus Deep Conditioner. To shop online, make an appointment, and learn about Shea Currency Rewards (which never expire), click here.
Touch’d Hair Studio / 137 W 5th St.
Would you like to make hair extensions a part of your 2025 swag? Touch’d Hair Studio specializes in those, along with a wide variety of hair services including Brazilian blow-outs, braids, wigs, hair coloring, and styling for kids. You can get a preview of services, shop online, and make your appointment here.
Dappers & Dames Parlour / 507 E Broadway
Located in the heart of the East Village, this shop will get you feeling so fresh and so clean! Get a classic fade, an invigorating hot towel & razor shave, and a new hair color or highlights to help give yourself a New Year’s reset. For more details and to make an appointment, click here.
City Love Salon & Barber Shop / 421 W Broadway Ste. 880
Bring the whole family! At City Love, you can get a Brazilian Blowout or a Hot Towel Shave while your kids get a Basic Cut or a Bang Trim. Click here to see the entire service menu, book an appointment, and get more shop details.
The B Room / 209 Long Beach Blvd.
Relax with a free glass of beer or wine and settle in for a high-quality haircut, massage, or aesthetician service at this welcoming, all-inclusive establishment. There’s a special Happy Hour rate too! For shop details and to make an appointment, click here.
Americano Barber Co. / 344 E 4th St.
Here’s another East Village barber shop that prides itself in its neighborliness. Get your handcrafted, traditional haircut and shave while sharing whiskey and good energy! For shop details and to make an appointment, click here.
In The Cut Barbershop / 853 Atlantic Ave., Unit 101
“I’m trying to create an environment that’s comfortable for people from all walks of life,” says Levi Williams, a master barber from Chicago. Men, women, and children are welcome anytime! For style photos, shop details, and to make an appointment, click here.
The Den Salon / 300 W Ocean Blvd.
Let The Den’s master hair artists work their magic: Haircuts, coloring, extensions, balayage, ombres, clipper cuts, highlights, and more are available! FREE validated parking makes your Den experience super-easy. To meet the hair artists and to schedule an appointment, click here.
Envy Beauty Studio / 314 Elm Ave.
An East Village fixture for the last 11 years, Envy is an eco-friendly hair salon which avoids using products harmful to the environment. It’s a great shop for brides; Envy will do your on-site, day-of-your-wedding hair and makeup! For a full list of services, products, and to make an appointment, click here.
Salon Five Hundred / 500 E Broadway
When it comes to helping you get your style just right at any time, Salon Five Hundred does not play around! This East Village beauty salon is ready to cut and highlight your hair, apply lash extensions or permanent makeup – anything on the menu. Check them out on Instagram @salon500longbeach.
GET YOUR GLOW ON
Wildflower Beauty + Brows / 429 E 1st St.
Shop owner Rachelle brings a wealth of experience and passion to her work. Her clients love her brow shaping and lash lifting skills, and have complete trust in her abilities as a cosmetic tattoo artist. Rachelle is available by appointment only: To schedule your visit and to learn more about the shop, click here.
Amber M Aesthetics / 509 E Broadway
For a relaxing and rejuvenating experience to help start your year off right, get a facial from Amber. Her expertise keeps her growing client base happy with a variety of facials and treatments. For treatment details and to book an appointment, click here.
Wax ‘n Blush / 322 Elm Ave.
This East Village shop offers a wide variety of self-care services guaranteed to help start your new year on the right foot! Wax ‘n Blush offers a great variety of facials, along with many other treatments that will leave you feeling happy and healthy. For treatment details and to make an appointment, click here.
Salon Row / 195 E 4th St.
Salon Row is a self-care one-stop shop! Click here to see the services available in the Row’s many suites; Tattooing, facials, waxing, haircuts, eyelash extensions and much more can be accomplished there. If you are a self-care professional, you might consider opening a suite in Salon Row! Inquire via their website.
LEARN A NEW SKILL
Hellbent Silversmith / 433 E 1st St.
Learn to create handcrafted, enduring jewelry at this East Village shop. In addition to the shop’s own creations available for sale, Hellbent Silversmith offers private and group silversmith workshops, which are very popular and should be booked well in advance. To shop for jewelry, learn about the workshops – including a four-week class – click here.
Clay on First Pottery Studio / 401 E 1st St., Unit B
Find your creativity in the ancient art of pottery at Clay on First! Experienced ceramicists can rent space to create their own work, and beginners can book a one-time intro class or a multi-class series. There are also classes for kids! This studio is the perfect place for relaxation, self-expression, community connection, and gift making. Click here to learn much more.
Brushstrokes + Beverages / 501 E Broadway, Unit C
Long Beach’s original paint + sip, Brushstrokes + Beverages works out of its own studio and also does public and private events in Downtown and all over Long Beach. You can sip your favorite beverage while working on your painting and being guided by an entertaining instructor. You can gift your new creation or add it to your home gallery! To learn more and to sign up for an event, click here.
Locali Seasoned at Partake Collective / 456 Elm Ave.
Try a Locali Seasoned curated and hands-on cooking experience, perfect for fun with friends or a date, or for meeting new people. Learn to make sushi, bonbons, pasta, and much more! Make sure to visit the Locali Seasoned website for info on classes, Date Night for Two gift certificates, and locals discount cards.
GIVE BACK
Christian Outreach in Action (COA) / 515 E 3rd St.
Always remember: The smallest caring gesture goes a long way in the worlds of those less fortunate than most. COA offers you many volunteer opportunities: serving hot meals, working in the food, diaper, and clothing bank, being present at special events, and more. Click here for your introduction to COA and to sign up for volunteer activities.
Arts Council for Long Beach / 115 Pine Ave. #350
Support the Art Council’s vision for a city that benefits from universal participation in the arts! Your donation will support their educational programs, public art, grant programs, and much more. Visit the Arts Council website to see the depth and breadth of their work, and to make a donation or learn about volunteer opportunities.
Sowing Seeds of Change / 620 San Francisco Ave.
Sowing Seeds of Change is a beautiful greenspace in the midst of an urban concrete jungle – and much more! It’s an agricultural education and vocational center that focuses on helping transition-age foster youth and people with disabilities. Your donation will benefit them and will help create a healthier, more equitable food system in Long Beach by providing affordable access to fresh organic produce. To learn about this unique urban farm volunteer opportunities, or to make a donation, click here.
Originally Published on Dec 21, 2023; Updated on Jan. 2, 2025