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August

HIGHLIGHTS

(As of 08/31/21)

  • In partnership with the offices of Councilwoman Mary Zendejas and Mayor Robert Garcia, DLBA celebrated the grand openings of Daily Dose (440 Pine Ave) and Catalyst on Pine (433 Pine Ave).
  • DLBA met with a team from Unite the People. The Downtown Long Beach-based non-profit seeks to fight for social justice and deal with national problems of mass incarceration. The meeting provided an opportunity to learn more about each other’s mission and discuss potential opportunities for collaboration.
  • The next committee meeting will be Wednesday, September 8, at 9 AM.

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FINANCE (As of 07/31/21)

Spending YTD

Fiscal Year: 10/01/20 - 9/30/21

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COMMITTEE GOALS & TIMELINE (FY 20/21)

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1

Goal 1 Develop a series of promotional activities/public-facing elements to encourage broader exploration of downtown by tourists and residents (strategic plan actions: D1.1)

1

March - April

  • Create and launch Spring concepts

2

April - May

  • Create 1-2 summer oriented concepts

3

June - July

  • Launch Summer Activity
  • Create holiday themed concepts
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2

Goal 2 Develop a series of promotional activities/public-facing elements to encourage broader

1

March - April

  • Create and launch Spring concepts

2

April - May

  • Launch Summer Activity
  • Create holiday themed concepts
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3

Goal 3 Develop a series of promotional activities/public-facing elements to encourage broader exploration of downtown by tourists and residents (strategic plan actions: D1.1)

1

March - April

  • Create and launch Spring concepts

2

April - May

  • Create 1-2 summer oriented concepts

3

June - July

  • Launch Summer Activity
  • Create holiday themed concepts
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METRICS (FY 20/21)

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DTLB Commercial Occupancy (%) - Q3

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