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A Downtown for All
Now and always, Downtown is made better by the sum of our parts. The Downtown Long Beach Alliance proudly paves the way for a united, inclusive community that draws strength from diversity, welcomes everyone, and uplifts all.
Visit DTLB
Like petting a shark and festivals after dark. Like swan boats and IndyCars. Like bar crawls and art walks. Welcome to Downtown, where the Opposite of Ordinary lives.
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DTLB News & Happenings
Downtown Scene is distributed every two weeks to subscribers and covers all DTLB has to offer. From deals and specials to concerts, events and more! Check out our most recent stories below. Subscribe today here!
DLBA in Process of Finalizing Updated Strategic Plan
The Downtown Long Beach Alliance (DLBA), in collaboration with community stakeholders and assisted by the Colorado-based business consulting firm Progressive Urban Management Associates (P.U.M.A.), is putting the finishing touches on the update of its Strategic Plan,...
Committee Member Profile: Shannon Heffernan
As Downtown Long Beach continues to adapt and recover in the wake of the COVID-19 pandemic, members of the Downtown Long Beach Alliance (DLBA) Board and Committees are engaged in many projects designed to increase vitality in Downtown. Shannon Heffernan, Senior Studio...
Ready to Take Your Shot? Enter Unfiltered DTLB
There are several reasons the DTLB Unfiltered contest clicks with the Downtown Long Beach community: It’s open to everyone of any experience level, 18 and older, free, and chances are you have a smartphone or digital camera. That’s all you need to potentially win some...
Invest In DTLB
We don’t have to sell you on location. Business does more than move through Long Beach; it stays here and plays a vital role in defining the region’s present and future growth. Now is the time to be a part of a scene that’s much more than just a spectacular view.
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Getting Around
California’s sixth-largest city is one of its most accessible. Downtown is designed with all modes of transportation in mind – we’re a walker’s paradise just as much as we’re a public transportation leader.
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Streets That Mean More
Public Realm promotes a safe, vibrant and beautiful Downtown by developing and supporting programs and policies that foster a transit-, pedestrian-, and bicycle-friendly environment.
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Happening Now
If you blink, you’ll miss it. So make sure to follow us on Instagram @DTLBAlliance to keep up with the never-ending progress of Downtown Long Beach.