Long Beach, CA (May 30, 2024) – The Downtown Long Beach Alliance (DTLB Alliance) is pleased to present the next Taste of Downtown at Pine & Promenade. In a continued effort by the DTLB Alliance to activate streets for pedestrians and bicyclists, this year will also feature a partial street closure. Media interested in attending and covering the event can RSVP in advance to receive 15 complimentary tasting tickets. RSVP to asiam@dlba.org and include your publication, title, email address, phone number and any relevant social media accounts.


Taste of Downtown features live music and DJs, bite-size food samples, beer, wine, and cocktails from Downtown’s rich community of creatives, chefs, brewers, and mixologists, along with activities and experiences highlighting each neighborhood. The event is a three-part food and beverage tasting series hosted by the Downtown Long Beach Alliance, where guests can sample portions of signature dishes provided downtown. 

The first in the three-event “Taste of Downtown” series took place in the East Village on Saturday, May 11, and was a fresh take on the staple event. For the Pine and Promenade edition, Taste will return to its traditional format. And for the first time ever, a roller disco will also take place during Tase of Downtown.  


Admission to the event is FREE and one tasting ticket costs $1. Each food and drink vendor will charge accordingly. The average cost per sample is between 3 and 7 tasting tickets, with drinks ranging between 2 and 9 tasting tickets. Tasting tickets may be purchased on the day of the event.  

Tickets may also be purchased in advance here. Pre-purchased tickets will be picked up onsite at the event at a Will Call entrance to skip the normal ticketing lines. 


The two-day event will take place in the evenings on Wednesday, June 12, and Thursday, June 13, starting at 5 PM and ending at 9 PM. Alcoholic beverages will end sales at 8 PM. 


This is an outdoor event. The Pine & Promenade event footprint includes Pine Avenue between 1st Street and 3rd Street, and the Promenade between Broadway and the Mosaic property north of 3rd Street. 

There will be a street closure on Pine Ave. between Broadway and 3rd Street, as well as a beer garden.  


Current sponsors for this year’s series include Mosaic, California Resources Corporation, Partake Collective, Long Beach Transit, 200 West Ocean, Studio One Eleven, and a free bike valet and tech services provided by Pedal Movement. The bar sponsors for the Pine and Promenade edition will be Altar Society, Secret Tiki and Waters Edge Winery. 

Providing entertainment for both evenings will be regional favorite, Manuel the Band. Manuel the Band is a dynamic group known for their eclectic blend of indie rock, jazz, and soulful melodies. Their high-energy performances and unique sound have earned them recognition in various music publications, including being featured in Music Connection Magazine’s Hot 100 Live Unsigned Artists. The band captivates audiences with their diverse musical influences and engaging stage presence, making them a standout act in the music scene. For more information, visit Manuel the Band’s media page here. 

As restaurants and bars solidify their menu offerings, more info will be updated on the DTLB Alliance website here 


Since its inception 15 years ago, Taste has played a crucial role in the renaissance of Downtown Long Beach. The beloved event has not only celebrated the diverse culinary landscape of our community but has also been instrumental in fostering local business growth and community engagement. Over the years, Taste of Downtown has become a symbol of the vibrancy and resilience of our downtown area. 


DTLB Alliance  

Join us for an unforgettable evening of culinary delights, live entertainment, and community camaraderie at Taste of Downtown: Pine & Promenade. The event page is located here. The third event in the series will take place on August 14 and 15 at the Waterfront.  

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About: The Downtown Long Beach Alliance (DTLB Alliance) is a nonprofit, community-based organization whose mission is to cultivate, preserve and promote a healthy, safe, and prosperous Downtown. The DTLB Alliance is recognized as the voice of Downtown Long Beach by the City of Long Beach and the State of California. By balancing the interests of the residents, as well as businesses, the organization creates tangible progress by way of vested interest and solidified partnerships across local, municipal, and commercial lines. For additional information, visit www.downtownlongbeach.org and follow on Facebook @downtownlongbeach, on “X” (formerly Twitter) @dtlballiance and Instagram @dtlballiance.